Influencer marketing should not feel like a leap of faith.
It is not easy, but it should not be so hard either.
We exist to help you making sense of your influencer marketing effort, from easing the evaluation and recruiting phases to track campaign performance and simplifying pay-out. All of this, while ensuring what you pay is aligned with what you get.
We do it in a unique way, that is proven to work.
We are the only marketplace in Denmark that puts data at the center of the marketer-influencer relationship, and provides all the tools to efficiently build and manage performance driven collaborations that benefit both.
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Since 2019, we have helped over 300 companies in over 15 different industries reach maturity with their influencers marketing programs. All whilst generating over 120 Million DKK in revenue from their collaborations.
Make Influence gave us outstanding opportunities to scout influencers based on data, so we can see who performs best within our segment. We made as much revenue in the first 3 months using the platform as we did in the previous year. Absolutely central to our strategy.
We get it all at Make Influence, where there is a lot of data on the influencers, so we can reach many people relatively quickly at once. We also get always know exactly how much we pay for the sales that come in, and thus the concern with false followers becomes completely irrelevant.
My biggest concern was the recruiting of the right profiles for our brand, but after meeting with Make Influence, I had a good gut feeling. Today we have a really good collaboration, where we understand and respect each other's sizes.
With Make Influence, we largely get rid of prices negotiation. They have managed to make it performance-based, making performance something real and something appetible, which works both for the company and the influencer. Definitely covering a gap in the market.